
REPRESENTING
THE FUTURE
OF HOCKEY
Providing athletes with the best representation and advice
OUR VISION
To provide our athletes with an opportunity to succeed, both in sport and in life.
Our team has a diverse skill set, and we leverage it to ensure our athletes receive the best opportunities to play the sport they love while setting them up for long-term success.
We operate a boutique agency and endeavour to keep it that way to ensure we provide our clients with the time and attention they deserve.
We work tirelessly to exceed our clients’ expectations and pride ourselves on communicating effectively, always working with integrity and honesty.
Elite Hockey Training Program
Pinnacle Performance is an elite hockey training program that addresses all aspects of player development. Our Pinnacle White group includes over 25 NCAA and Pro players (either in College or already committed) who skate and train with us on a daily basis. In addition, we regularly host out-of-town players who come to skate and train with us. Pinnacle Performance has become a place that player agents regularly send their players to train with us for weeks at a time.
Our goal is to create a holistic athlete through a professional approach to player development. We pride ourselves on being one of the few developmental programs in the country that can offer elite players a single program that addresses all aspects of player development, including on-ice training, physical training, nutritional needs, and mental conditioning. During our summer program, we focus our attention on the foundation levels of our Accelerated Player development Pyramid: MIND, BODY, SKILLS, and TACTICS.
contract Negotiations
Our in-house legal and negotiating experts will not only assist in structuring your next contract but also ensure you receive your deserved value.
sponsorship
Leveraging an athlete’s unique brand to provide opportunities for both local and national sponsorships.
financial advisory
Our team is fortunate to have established, experienced financial managers who set our athletes up for financial success both during and after their careers. This includes everything from day-to-day budgeting and investment advice to buying a home and making the best long-term financial decisions.
tax & insurance
Tax and Insurance may not be exciting, but they are vital considerations throughout one’s career. Our advisors will ensure you have all the bases covered.
marketing & branding
How an athlete is perceived outside the sport’s platform can have a dramatic impact on their future opportunities. We partner with prominent PR and marketing professionals to ensure alignment and maximize benefit.
technology
We are forward-thinking and leverage the latest statistical technology and data to better assist you.
