Graham J. Brown BHK MHK
Founder & Director
gbrown@hockeyadvisory.ca
m: 905.717.1186
Playing hockey at any level in our country is an exciting and exhilarating time for a young player. Every level of participation poses its own unique questions and confusions. As players move or advance through the hockey system, choosing the best developmental pathway become more confusing and the decisions families need to make become more complicated. These decisions are often difficult to make and can impact both positively and negatively a player’s hockey journey. While HOCKEY ADVISORY support associations, leagues, and governing bodies, our main focus is supporting minor & junior hockey families who are navigating their child’s complex hockey journey.
The services HOCKEY ADVISORY provides focus on the fundamental principles of LEADERSHIP, EDUCATION, GUIDANCE and SUPPORT for those involved in amateur hockey in Canada. Hockey Advisory does not provide legal representation or act in the capacity of a player agent or advisor.
My vision for Hockey Advisory is to be the most trusted amateur hockey resource in Canada providing leadership, education, guidance and support for families, players and all those involved with our amateur hockey community. Our team’s years of amateur hockey experience and expertise, combined with our innovative approach in providing access to leadership, education, guidance and support, make Hockey Advisory uniquely positioned to help ensure our clients get the information required to maximize their potential and achieve their goals.
Whether you or your family have a question, concern or would simply like more information or learn more about a particular topic related to your child’s hockey journey, please allow Hockey Advisory to be your families trusted hockey resource.
Yours in Hockey,
HOCKEY ADVISORY
Graham J. Brown, BHK MHK
Founder & Director
OUR SERVICES
HOCKEY ADVISORY provides access to (free / paid) live webinars delivered throughout the hockey season. Our live webinars are conducted in real-time over the internet on the ZOOM Webinar platform. Our live webinars provide the opportunity to interact with the facilitator, presenter and/or panel of expert(s) through our online chat, Q&A sessions and polls. Often there is the opportunity for audio or video participation during the online session.
HOCKEY ADVISORY provides access to educational and learning based workshop on a wide range of topics for associations, leagues, teams and smaller groups. Our workshops are delivered by hockey professionals and industry experts and are structured, interactive and designed to provide participants with practical knowledge, skills, and references to past experiences related to a specific topic or subject area. Hockey Advisory workshops can be conducted in-person or virtually through our online platform and are conducted in a participatory and engaging manner, involving participatory learning, group discussions, activities and demonstrations by our Hockey Advisory facilitators and instructors.
HOCKEY ADVISORY provide access to hockey professionals and industry experts who can provide knowledge-based support, guidance, and advice specific to a specific topic, question or concern. Our clients receive personalized attention and are able to interact with the consultant in a private and confidential manner at their own pace to address the specific needs, questions, or challenges.
HOCKEY ADVISORY provides access to a library of pre-recorded, educational content that is made available for viewing at their own convenience. On demand content is broken down into one of SIX (6) LEARNING CATEGORIES (Hockey Families / Hockey Players / Hockey Teams / Hockey Associations / Hockey Leagues / Hockey 101).
MISSION
Our MISSION at Hockey Advisory is to provide access to unbiased, accurate and both knowledge & experience-based leadership, education, guidance and support to those volunteers who have chosen to make amateur hockey a major focus in their lives and those families and players who are in the midst of their hockey journey.
VISION
Our VISION at Hockey Advisory is to be the most trusted and professional, non-development hockey resource in Canada, supporting volunteers, families and players of all ages and competitive levels as they participate in their amateur hockey journey.
UPCOMING WEBINARS
HOCKEY ADVISORY live webinars are led by hockey professionals and industry experts and are conducted online in real-time utilizing ZOOM’s Enterprise Webinar platform.
HOCKEY ADVISORY believes it is a right that every family should feel comfortable in their decision to register their child in their local community hockey program and comfortable in the knowledge that this decision will be supported throughout their child’s amateur hockey journey. Part of this comfort level comes from the ability at each phase of participation (minor, representative, prep or junior) to ask questions and receive competent responses from those who are tasked with leading our game.
Hockey Advisory provides access to hockey professionals and industry experts who are able to provide leadership, education, guidance and support in an honest and straight forward manner, in order to fully support all those who have chosen to make hockey a part of their lives. We provide unbiased answers and clear explanations to many of hockey’s most confusing, complex, and challenging questions.
Brown’s vision for “HOCKEY ADVISORY” is a place where the hockey community, players and their families can access relevant, honest, factual and unbiased information, feedback and support, specific to a players age and level of play throughout their hockey journey. Information and answers to their questions that can educate, guide and support their journey and help in creating an informed blueprint for a rewarding pursuit of their hockey dreams.
Graham J. Brown
BHK MHK
Since his early days as the Executive Director of the Ontario Minor Hockey Association (OMHA) and as the President and CEO of USPORTS, Graham Brown has been providing leadership, education, guidance and support to families, players, teams. associations and leagues from across Canada involved in amateur hockey and other sports such as rugby, soccer, basketball and football.
With two sons who have played hockey since they were the ago of four (4), twelve (12) years on the Board of the York Simcoe Express (YSE), AAA Hockey Club or in his role as President and CEO with Rugby Canada or U SPORTS, (Canada’s equivalent to the NCAA where Graham led both men’s and women’s University Hockey in Canada), supporting sport and in particular the game of hockey has been a significant part of Graham’s life. It was in his role as President and CEO of U SPORTS that Graham helped to strengthen the pathway for major junior hockey players ending their CHL careers and exercising their CHL education package by attending a Canadian University and joining one of thirty-six (36) U SPORTS men’s hockey programs from across Canada. Professionally, Graham was involved in shaping the important NHL “Declaration of Principles” initiative that since 2017 has provided guidance and support to thousands of hockey families across North America.
The past two years working with St. Andrew’s College in Aurora, one of North America’s top Prep Hockey programs, coupled with his youngest son being drafted in the 1st round to the OHL’s Sarnia Sting, made Graham realize how truly complex, confusing and challenging hockey can be for many families and young athletes involved in the game. The idea for Hockey Advisory was formed after his own family’s difficulties trying to decide with their youngest son whether he should leave St. Andrew’s College where he had attended school since grade 5 and move away from home at 15 to play in the OHL, or remain at SAC and pursue one of the many NCAA D1 scholarship opportunities that their 15-year-old son was being presented with. Graham’s hope is that Hockey Advisory will become a conduit for other hockey professionals to use their knowledge, wisdom and experience to help educate, guide and support less knowledgeable families and players from across Canada who want to make their hockey journey as rewarding, enjoyable and memorable as possible.
Graham’s twenty-five (25) plus years of experience in the sports industry and especially across all levels of hockey have provided him with the knowledge, expertise and experience to help guide, assist and educate young hockey players and their families as they pursue their hockey dreams. There is no one blueprint to help families on this journey. While the path will create many great memories, and establish many incredible friendships, understanding and navigating the world of amateur hockey in Canada can often be very complex, challenging, and lonely.
HOCKEY PROFESSIONALS
HOCKEY ADVISORY consists of a team of highly experienced and knowledgeable hockey professionals who have a deep understanding of various levels of the game of hockey across Canada. Our team members have led, played, coached and governed amateur hockey and have a proven track record supporting our game. We believe that our team’s expertise and experience make us uniquely qualified to provide our clients and the hockey community with the best possible leadership, education, guidance, and support network possible. Our team uses their knowledge, wisdom and experience to support and help make every young hockey players journey as rewarding, enjoyable and memorable as possible.
