Why Choose Puck Agency?
Our agents and executives have unmatched experience in representing professional hockey players across the globe. Our breadth of experience, industry knowledge, professional relationships, and hands on approach distinguish us from the competition.
We are a highly specialized agency, with the network and relationships to provide the best personal services and professional development for our clients. Whether you are just getting started or whether you are an experienced player looking to make a career change, Puck can give you the advantage you need to succeed.
Our agency has a total team approach–every client is able to capitalize on the experience and commitment of not just one agent but our team of agents, coaches, marketing executives, attorneys, financial professionals, accountants, full service representatives and others. All of whom share opportunities and information in looking out for our clients.
We are ready to work for you.
Contact
PuckAgency
PO Box 455
Millwood, NY 10510
(914) 432-0050
(914) 432-0053 (fax)
The Puck Advantage
We Are Recognized as Industry Leaders – Approaching 50 years in operation, our agency has been advising professional athletes since 1968. We were originally a part of the team at Athletes & Artists that pioneered the representation of NHL players, coaches and television personalities. We later joined SFX Sports and became part of the team that managed several high profile stars, including Michael Jordan, Andre Agassi, Kobe Bryant, Roger Clemens and Jerry Rice. Today, we continue to set the pace by developing new opportunities for our clients in North America and internationally, both on and off the ice.
We Are Relationship Builders – We have represented some of the biggest names in professional hockey since the start of their careers whom which we have helped become NHL Superstars. We started representing Brian Leetch when he was 18 years old and playing for the US National team; and Ilya Kovalchuk when he was playing for Spartak Moscow as a 17-year-old in 2001. Most recently, we have fostered the careers of young European top prospects by transferring their development to North America such as – 2017 first rounders Juuso Valimaki and Eeli Tolvanen and second round pick Eemeli Rasanen. The reason is simple: when you are a Puck client, you have a true partner who is always looking out for you and for your next opportunity.
We are Expert Negotiators and Proven Deal Makers – We have negotiated some of the most lucrative contracts in NHL history, including record-setting contracts for NHL free agents, goaltenders, defensemen, and forwards. Our representatives devote the time and effort necessary to understand our player’s needs, to analyze the market and possibilities, and to maximize your opportunities. We then work tirelessly to get the deal done.
We work with you every step of the way.
Jay Grossman
As President of PuckAgency (formerly SFX Hockey/The Marquee Group/Athletes and Artists) for more than thirty years, Jay Grossman has represented some of the most familiar names in the National Hockey League.
Jay’s involvement in the sport of ice hockey is deep seated (his sister, Leah, was born at Madison Square Garden during a New York Rangers’ playoff game) and he was highly active in the development of youth hockey on Long Island and in New York City during his high school years.
His NHL responsibilities commenced with his work as a video analyst for several teams including the New York Rangers, Edmonton Oilers, and Vancouver Canucks (under Coach Roger Neilson). After working under Rangers’ and 1980 U.S. Olympic Gold Medal winning coach Herb Brooks, Jay was retained to oversee the most prominent management company in the sport. In 2003, SFX Hockey was renamed PuckAgency, LLC.
Jay has represented such outstanding players as Brian Leetch (Stanley Cup, Conn Smythe, Calder Trophy and Norris Trophy winner, NHL Hall of famer and NHL All-Time 100 Top Player), Sergei Zubov, a 2 time Stanley Cup winner and Olympic Gold Medalist, of the Dallas Stars; Ilya Kovalchuk, a 2002 Rookie of the Year Candidate and 2004 NHL Maurice Richard leading goal scorer; Nikolai Khabibulin, an Olympic Gold and Bronze Medalist and Stanley Cup Champion; Alexei Zhamnov, an Olympic Gold, Silver and Bronze Medalist; Pekka Rinne, a Vezina and Stanley Cup finalist with the Nashville Predators along with hundreds of other professional athletes. Jay is often found traveling the globe in support, and in search of, the most prominent players in the game.
He has acted on behalf of hockey players from the United States, Canada, Sweden, Finland, Russia, Denmark and the Czech and Slovak Republics.
In addition to player representation, Jay is a founding partner of Wheels Up, Inc. and has taught as an adjunct professor at Western New England University in Springfield, MA.
Jay is an honors graduate of Union College, where he served as a player and graduate assistant hockey coach.
He received his J.D. from the Benjamin Cardozo School of Law.
Jay has been involved in numerous charitable causes including the Leukemia Society of America, Ronald McDonald House, and Ice Hockey in Harlem.
Along with his wife, Nancy, an attorney, and their two children, Justin and Avery, the Grossman family resides in Chappaqua, New York.
Tomi Haula
Tomi is the founder and CEO of PuckAgency Finland and responsible for PuckAgency’s operations in Finland and Europe. Starting with his eldest son, Erik (now playing for the Vegas Golden Knights), Tomi has been representing players for over 10 years and his strong advocacy, family-centric approach ensures that players are properly cared for, on and off the ice. Tomi’s strong relationships throughout North America and Europe help young European players develop through the North American amateur leagues to become NHL players.
Tomi lives in Pori, Finland, with his wife Tuuli, son Tomek and daughter Lidia.
Our Services
We provide our clients with a broad array of services for both their professional careers, as well as their personal needs. We offer comprehensive, unsurpassed representation services, and provide our players with an unmatched set of resources and relationships through a customized approach.
